Context is a creative studio specialised in art of living: gastronomy, hospitality & craftsmanship.

We help brands enter this culture with clarity and purpose.

We create meaningful moments by (re)connecting brands to their context: people, time and place. 

We work with venues and talents to elevate their brands. 

Our motto: Terroir Forward.

Work 07 L’Artisan Parfumeur Film
Work 06 L’Artisan Parfumeur Campaign
Work 05 La Fonda
Work 04 SOAR Running, TECHUNTER
Work 03 Pilgrim Hotel
Work 02 Anema
Work 01 Pilgrim Hotel

Contact
hello@context-works.com
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Work 01

Services
Strategy
Creative services
F&B Sourcing

More context
Ginto Group mandated us to position and activate the Hotel Pilgrim Rooftop.
After some initial thinking, we began shaping a platform that connects the rooftop to its neighbourhood and guides guests through their journey—always rooted in Le Quartier Latin.

First steps
Cocktail menu — idea and execution
F&B offer — snack menu and wine list

Credits
Brand: Hotel Pilgrim, Ginto Group
Agency: Context
Art Direction: Nicolas Garcia
Cocktails Recipes: Jeremy Lauilhe

Pilgrim Hotel Paris 05
Cocktail Menu & F&B