Context is a creative studio specialised in art of living: gastronomy, hospitality & craftsmanship.
We help brands enter this culture with clarity and purpose.
We create meaningful moments by (re)connecting brands to their context: people, time and place.
We work with venues and talents to elevate their brands.
Our motto: Terroir Forward.
Work 07 L’Artisan Parfumeur Film
Work 06 L’Artisan Parfumeur Campaign
Work 05 La Fonda
Work 04 SOAR Running, TECHUNTER
Work 03 Pilgrim Hotel
Work 02 Anema
Work 01 Pilgrim Hotel
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hello@context-works.com
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Work 06
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Strategy & Creative
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More context
L’Artisan Parfumeur has always celebrated the French art of living through collaborations with fashion and artistic talents. At the occasion of the launch of their new home and bath & body collection, the brand wanted to connect to a new creative community embodying Parisian excellence: the gastronomy and hospitality scene. Based on the brand values and positioning, we recommended a selection of venues and talents to launch their new product line and collaborate on a series of contents and events.
In order to announce the collaboration, we wanted to find the right spokesperson. With this selection, l’Artisan Parfumeur celebrates both gastronomy and design and we thought about Bertrand Fompeyrine from BCDF Studio to shoot the campaign. We love his approach to photography with natural light, a strong sense of perspective and his attention to every detail. This is all about being in connection with the context: capture the genuine energy of a venue to shoot the product in situ.
Credits
Brand: L’Artisan Parfumeur
Reyes Lezcano, Johanna Najar, Marion Laborie, Laurie Demare, Manon Papait
Agency: Context
Photographer : BCDF Studio
Talents : Parcelles, Soces, Café Singuliers.
L’Artisan Parfumeur
Home and Bath & Body Campaign